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January 1, 2022
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making things that matter

By ML Haynes | blog | No Comments

It’s January 2022 and LinkedIn “About” content mattered to my job search in two distinct ways: Writing clarified my priorities and purpose, posting communicated them out to potential matches. How…

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November 10, 2013
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just push promo

By ML Haynes | advertising, exploratory | No Comments

“Most ads are dramatic… we want ours to be… traumatic.” Toronto-based agency John St. is taking experiential brand marketing to the next level. Referencing real spots (see how many you…

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October 11, 2013
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state of modern creativity

By ML Haynes | creative, resources | No Comments

iStock commissioned KRC Research to conduct a survey of 404 creatives across the US and UK from August 15 through August 24th, 2013.

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September 30, 2013
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top global brands for 2013

By ML Haynes | branding | No Comments

Interbrand.com released its “Best Global Brands 2013” and, perhaps not surprising to those of us in technology, Apple and Google rank number one and two (in that order). As it…

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September 23, 2013
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designing for the tablet user

By ML Haynes | Uncategorized | No Comments

It’s been a busy time the last few weeks if you’re designing functional apps and websites for mobile, and particularly tablet, devices. And while there will always be new operating…

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September 19, 2013
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logo redesign: it’s what all the search engines are doing

By ML Haynes | Uncategorized | No Comments

First we heard that Yahoo! was heading into a logo redesign and that we’d get to witness the process through a 30-day “reveal” of the concepts and contenders. That ordeal…

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August 13, 2013
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time for a change

By ML Haynes | blog, creative, design | No Comments

The current iteration of mlhaynesdesign.com started as an experiment in the design, development and maintenance of a blog-driven website. What began as a test of the cost-benefit ratio of content-driven…

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June 12, 2013
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it ain’t braggin’ if it’s true

By ML Haynes | advertising, creative, marketing | No Comments

ANNOUNCEMENT: The LMA Your Honor Awards program — recognizing excellence in legal marketing by promoting projects and programs that provide innovation and return on marketing dollar investment — awards the…

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May 25, 2013
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designing ecommerce product pages that convert

By ML Haynes | design, interactive, user experience | No Comments

There are so many online catalogs and product pages and all with a little something different. Videos, zoom and 360-degree views, reviews and comments, in addition to social media likes,…

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April 13, 2013
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is your small biz website failing?

By ML Haynes | analytics, interactive, search engine marketing | No Comments

vSplash and BIA/Kelsey presented initial findings from SMB DigitalScape analysis at Interactive Local Media East (ILM East) in 2012. Empirical data included: Six out of 10 SMB websites in the…

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